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Groom

Game, Set: Match! Meet Victory & Innsbruck

Julia Smith

At Loved Up North, we’re all about celebrating the creative, the personal, and the downright fabulous when it comes to weddings in our region. Today, we’re doing it for the boys!

We’re shining a light on Loved Up Club member Victory & Innsbruck – a premium men’s accessories brand that’s redefining what it means to dress dapper for “I do.”

If you’re on the hunt for those finishing touches that bring your wedding day look together, this is one feature you won’t want to miss!

Say Hello to Victory & Innsbruck

Victory & Innsbruck was born out of a real-life wedding day need. The founders, planning their own celebration, couldn’t find a cohesive accessory set that brought together lapels, socks, and all the extras in one swoon-worthy package.

So, what did they do? They made it themselves!

This hands-on approach led to the realisation that there was a gap in the market for high-quality, matching accessories for grooms and their parties. Fast forward to today, and Victory & Innsbruck now boasts over 50 colours, a children’s range, lapel pins, hip flasks, men’s jewellery and more – all designed and delivered with a personal touch by the original trio behind the brand.

Personalisation & Style for Your Big Day

One of the biggest trends in men’s wedding fashion right now is the move towards fully coordinated looks – matching accessories that tie in with your colour scheme and add that extra pop of personality.

Victory & Innsbruck’s range is designed to do exactly that. Their signature product is the full tie set – complete with tie, pocket square, cufflinks, lapel pins, and socks, all perfectly coordinated and presented in a gorgeous gift box. It’s the kind of set that not only looks incredible in photos but also makes for a memorable gift and keepsake.

Think those all-important wedding morning moments, elevated!

Trends & Tips: What’s Hot for 2026 Grooms

According to the V&I team, it’s all about details – matching socks, thoughtful accessories, and even mixing up the colours between the groom and his party to reflect personal style or tie in with the bride’s look.

Bespoke colour coordination, quality materials, and a focus on those little extras (like pocket watches) are big for the coming year.

Their top tip? Don’t overlook the small stuff – those finishing touches really do pull the whole look together.

The Victory & Innsbruck Experience

Ordering from Victory & Innsbruck is super straightforward. Many couples discover them through bridal boutiques carrying their swatch books, but you can also browse their full range online. Swatch samples are available so you can see colours in real life (no more guessing from a screen!), and the team is always happy to help with advice or colour matching. Many couples start with a sample set, then come back for the full order once they’re in love.

And if you’re late to the party? Don’t panic – these guys have been known to go above and beyond, even arranging emergency deliveries abroad to save the day for couples in a pinch!

Craftsmanship & Quality

Every Victory & Innsbruck product is crafted with premium materials and attention to detail, thanks to carefully selected manufacturers who also produce for top-end brands. The signature tie set is now in its fifth iteration, proof of their commitment to getting it just right.

Sustainability & Reusability

All of V&I’s accessories are vegan-friendly, designed to last, and intended to be worn again and again – race days, formal dinners, or any event where you want to look sharp. This isn’t fast fashion; it’s timeless style.

New Launches & What’s Next

The brand never stands still! Most recently, they’ve launched a men’s jewellery range, perfect for gifting on the big day or anniversaries. And they’re always open to adding new colours or products if couples need something extra special…

Why They Love What They Do

For the V&I team, the best part is seeing their accessories in action. Knowing they’ve played a small part in someone’s big day – that’s what it’s all about.

Ready to style your wedding party?

You can find Victory & Innsbruck on all the major socials for a peek at their latest styles, or visit their website for the full range and online chat support.

Got questions? Slide into their DMs or email team@victoryandinnsbruck.co.uk for friendly, expert advice.

Check out their collection, order your swatches, and get set to make your wedding day look unforgettable – visit their website now!

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